Kraft Macaroni & Cheese is changing their Name. What do you Think?
For the past 85 years, you could go to the store and buy Kraft Macaroni and Cheese. But later this summer, that won’t be the case.
Check this out…
It has nothing to do with supply chain issues or anything like that. They’re just changing the name . . . to “Kraft Mac & Cheese.”
Why? Well, they say they’re trying to hype the product as “comfort food.” And they’re probably looking to freshen it up a little too, so they can appeal to younger generations. (As if it really needs any help appealing to kids.)
Kraft also says “Mac & Cheese” is meant to “reflect the way fans organically talk about the brand.” Along with the new name, they’re updating the logo, and the color of the box will be tweaked to “amplify . . . the noodle smile.”
The new boxes will start hitting shelves in August.
Stupid One-Liner: After 85 years on the shelves, Kraft Macaroni and Cheese is officially changing its name to Kraft Mac & Cheese. In other words, 85 years and they’re STILL claiming the powder in those packets is “cheese.”